What To Say To Your Email List: Newsletter Content Ideas For Bloggers

So you’ve done a great job with starting an email list, but now find yourself stuck on What To Say To Your Email List. In this post, you will find some Newsletter Content Ideas For Bloggers or content creators.

I love using Flodesk for the email platform, they do an amazing job in giving you a few newsletter content ideas. However, this will start to get pretty stale for your audience to read. Coming up with fresh newsletter topics and ideas can be a daunting task. Countless times you’ll find yourself hit a brick wall or in this case a blank screen.

Firstly, congratulations on starting your email list and seeing the value of how beneficial it can be. Email newsletters are great to communicate to your audience in a more personal way. You’ve probably heard it all before… That having an email list is something that you own! This means you can communicate to them at any time and not have to be reliant on social media platforms that in a true sense own your followers. Having a newsletter content strategy will only help. It helps you plan better newsletter topics your audience wants to read and have them engage which should be the ultimate goal.

Have A Brainstorming Session

A great idea is to have a brainstorming session. Essentially a brain dump of all possible newsletter ideas that your audience might find beneficial to read. Create a list of your favourite notes app or old-school pen and paper. Just write down the first ideas that pop into your head. 

Keep in mind that you want to create an email newsletter that is easy to digest and has a catchy subject line to entice your audience to open up your newsletter. Getting your audience to click open is said to be the most difficult part of creating a newsletter. So take your time and create something interesting, a headline that will lure your readers to click and take the time to read your email.

Here are a few captivating content ideas to include in your next newsletter!

Newsletter Content Ideas For Bloggers

• Share a freebie
• Share something personal
• Style one thing in two ways
• A workout routine your readers can try at home
• Share special offers and discounts
• Latest beauty obsessions
• Behind the scenes
• What your reading
• Your favourite tools, apps, and platforms
• Share industry news or hot topics
• Reintroduce yourself
• The survey, poll, or feedback
• Blog post topics
• Resource roundup
• Testimonials or success stories
• Interview other bloggers in your niche
• Create a mini-course
• Social media growth tactics
• Printable checklists
• How-to tips/ guides
• Product reviews
• Weekly countdown
• Weekly post round up
• Create a 14-day or 30-day challenge

The possibilities are endless… When you have your brain truly flowing with content ideas. If you’re looking for newsletter content ideas for bloggers. I hope you find these newsletter topics useful and might want to put in place them for your email list.

You can trial out these ideas and see what best resonates with your audience. Don’t be afraid to ask your audience. It will give you an idea of what they want to hear more of you!

What are the biggest struggles you face when creating newsletters for your readers? Let me know in the comments below.

PS: Check out why we LOVE Flodesk and officially kicked Mailchimp to the curb here. You can also get 50% off the Flodesk subscription click here.

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