Every blogger has a certain and preferred way of how to plan, write and format their blog content. The important thing is to find a process that works for you. In this post, I will share my process on How to Create and Format Your Blog Posts.
Over the past few years, my content planning and writing process has changed as often as my Instagram feed.
A Guide to Create and Format Your Blog Posts
Before writing a blog post, you have to come up with a topic you want to discuss. This is where I refer to my blog post idea bank or use blogging tools like Google Trends to spark an idea in your niche you want to talk about. I always recommend having a bank of blog post ideas saved on your Notes app, Trello or whatever productivity tool you use to plan your blog content. I find that ClickUp works the best for me.
My preparation also consists of writing down all the keywords I want to include in this post and the blog post title. You can use tools like Headline Analyzer to help you create captivating blog titles.
Although ClickUp is the place I usually store all my blog post ideas and plan and outline the main key points I want to discuss. This makes it easier for your blog post to have structure and to make sure you haven’t left out any important points you think your readers will find useful. A brief outline is all you need here, before writing the entire blog post you want to publish.
Blog Post Draft
Now that I have a rough idea of what I want to talk about in this specific blog post. It’s time to write your blog content. I find that writing my post in Grammarly or Google Sheets works well. Usually, when you find your writing rhythm it’s hard to stop when you are focused. This is where writing your blog post content in bulk truly helps.
If you take your own blog photos that this is the time to take your photos, edit them and have them ready for your blog post. I prepare using stock photos for my brand. I just personally love the level of professionalism it brings to my blog and fits my blog niche really well.
At this point, I will insert my posts images and ensure that my headings are formatted corrected. Add spaces, bold text and links to make your content easier to read. You also want to make sure your backlinks are added.
At this point I preview and proofread my blog posts, using tools like Grammarly that works well for checking grammar and spelling errors. I do use Hemingway Editor as well, this ensures that my blog post is easy to read.
I’ll also ensure my blog post is optimized for SEO with relevant keywords. Once happy I will schedule my post and create and schedule my accompany social media posts. Make sure you always sure your blog posts on social media to ensure you get more eyes on your content.
Do you have a similar way of creating your blog posts? Let me know in the comments below.